We are extremely excited about our new website and online ordering system. The new website has been visually revamped to more accurately express our brand with a fresh, contemporary look and feel. The user experience is more intuitive with minimal clicks to purchase. The site uses a responsive design that allows for improved views for desktop, tablet or smartphone. We have more ways to engage with our customers and to provide quicker updates to our site.
Using analytics, we found that most web visitors visit the menu and the order online page. We simplified the menu page showcasing all of our products on one page, including new assortment boxes to entice and grow check averages. Each item provides an order button. Customers can order from the menu page, from the store page or from the online order page.
A new Celebrations section has been added to the site, with dropdowns for Birthdays/Cakes, Special Occasions and Weddings. We know that Gigi’s has a special place at the table during moments such as birthdays, baby showers, corporate events, holidays, office events, receptions and more. Our new Birthday Box is one of the first important assortments we have added.
The new online ordering system is a best in class. It is the most advanced online ordering system available for restaurants and food stores today. It is intuitive, quick and easy for both the customer and Gigi’s to navigate. The seamless integration means our website visitors have a clean and simple ordering experience and never have to leave our site. The buyer can apply reward points to purchases, save favorites for re-order and receive reward points for purchase. On the back end, the the online ordering system integrates with our point of sale, provides Order Cloud notification, and delivers a simple method for change to menus and prices.
We hope you spend some time on our new site and see all the improvements.