Prestigious Top 500 list names the nation’s premier gourmet cupcake bakery franchise among the best
If you’re looking for a high-rated investment opportunity, you won’t find a sweeter deal than Gigi’s Cupcakes. We have received an “A” grade for 2016 from Franchise Grade, the leader in competitive market research and analysis for the franchise industry, landing a coveted spot on their Top 500 list.
“It’s an honor to achieve an ‘A’ from Franchise Grade,” says Alan Thompson, Vice-President of Franchise Development of Gigi’s Cupcakes. “Gigi’s was built on a simple business model, and franchise owners receive extensive training from the team. Those are at least two of the reasons why Gigi’s ranked high, and why the franchise has seen such tremendous growth over the past 10 years. Our company is strong and healthy, and there’s never been a better time for new entrepreneurs to join us as we move towards our goal of 30 new franchises by the end of 2017.”
FranchiseGrade.com publishes grades for franchises annually, but unlike other franchise ranking systems, the Top 500 is compiled from an analysis of more than 2,300 franchise disclosure documents, using the site’s Franchise Performance Index. Grades are determined by multiple variables pertaining to the franchise system’s performance, including system turnover, franchise relations, franchisee rights, franchise growth, ongoing fees and investment structure. As stated on FranchiseGrade.com, “Our franchise assessment, grading and standardized reporting tools provide industry stakeholders and investors with important data-driven metrics to support the growth of successful franchise systems.”
How ‘Franchise Grade’ evaluated Gigi’s Cupcakes franchise
Franchise Grade is a trusted and widely consulted source for not only potential franchise owners, but journalists, government agencies studying the business model and academic institutions exploring the franchise industry. An “A” grade for Gigi’s Cupcakes is easy to quantify: sales have climbed steadily since Gigi’s was founded in 2008, and the average up-front investment is around $300,000 with high potential for return in a nation where 99 percent of its residents eat dessert.
When analyzing Gigi’s Cupcakes, Franchise Grade considered the franchise’s low turnover rate compared to other businesses. Gigi’s Cupcakes also ranked considerably lower than average for royalty fees, which are ongoing expenses paid to the franchisor on top of other costs to operate. In addition, Gigi’s Cupcakes offers computer and technological support, discounts for investors buying more than one franchise location, and both classroom and on-the-job instruction for buyers. Though the franchise has grown and continues to expand, the team is still as hands-on in providing support for new bakers and owners from day one.
“We train our store bakers to not just become bakers, but masters at baking the ‘Gigi’s way,’” says founder and chief brand officer Gigi Butler. “We provide initial training to new franchise owners, and our field training team is always out helping owners, store managers and staff get the business off the ground, teaching best practices and building the business. Our franchise owners and their staff can always expect ongoing training and support. Each of our stores in the franchise system is visited at least once a year.”
Now is the time to join Gigi’s Cupcakes bakery franchise
Now is a great time to launch a Gigi’s gourmet cupcake bakery franchise. Gigi’s Cupcakes offers a low-cost, lower risk and scalable bakery franchise that features gourmet cupcakes and bakery treats. Our startup costs average around $300,000 and the typical food and labor costs for a Gigi’s gourmet cupcake bakery are less than those at traditional food franchises.