Meet Jack Sibley, New Vice President of Franchise Development at Gigi’s Cupcakes

Gigi’s welcomes Jack Sibley to the management team as we plan to open as many as 20 new stores by the end of the year

Gigi's cupcakes bakery franchiseWith a brand that’s growing as quickly as Gigi’s Cupcakes, it’s important to have people on our team who share our vision for a successful future. Jack Sibley — who joined Gigi’s in April 2017 — is one of those people, and we are excited he’s leading franchise development for us.

Jack received his MBA and BA from the University of Georgia and comes to Gigi’s with experience as President of Bamboo Juices. Bamboo is a consumer goods company based in Atlanta, Georgia, and during his time there, Jack built a proven business model and infrastructure that enabled double-digit year-to-year growth. As soon as he stepped into his new role at Gigi’s Cupcakes, he hit the ground running with ideas and action plans to ensure that Gigi’s experiences that same exponential growth.

“Our goal for the rest of 2017 is to open as many as 20 locations,” Jack says. “We have six stores that are currently in the construction phase and several that have already opened this year. So, we’re well on our way to our goal.”

Jack is committed to helping Gigi’s Cupcakes franchisees maximize their business from the very beginning

Jack knows that success is sweeter when you’ve got a team to support you every step of the way, and that’s why he’s passionate about providing the best possible resources and assistance to existing, new and potential franchisees for Gigi’s.

“My job is to make sure our prospects are as informed as they can possibly be before they make one of the biggest decisions or their lives.” Jack says. “From first inquiry, all the way through Grand Opening, our team’s job is to provide the support and assistance necessary to increase the health of the brand and the success of each franchisee.”

Long-term goals are taking shape for Gigi’s Cupcakes franchise

As Gigi’s Cupcakes celebrates its tenth anniversary, Jack is already implementing a plan for steady growth over the next five years. “We’ve grown from one store to more than a hundred stores in the last ten years — and we think the next five years will be bigger than the last ten,” he says, “We still have a lot of areas and markets in the U.S. that hold great potential for Gigi’s.”

In the big picture, Jack wants Gigi’s Cupcakes to be a household name. With a proven business model and a best-in-class product in both quality and taste, Gigi’s is the perfect opportunity for those who dream of owning their own business, and Jack wants potential franchisees to know that they will have all the assistance they need. “As the brand grows, we will continue to provide our support to our single-unit and multi-unit entrepreneurs, in order to fuel a healthy, profitable system throughout the country,” he says.

Gigi's Cupcakes System-Wide Success

In the immediate future, Jack is also assisting existing franchisees with updating their stores. Gigi’s recently rolled out a brand new, state-of-the-art design that will improve customer experience and give franchisees more business tools than ever. With new digital menu boards, upgraded interior design and display cases, and a new point-of-sale system, franchisees will have everything they need with the new design. Although new stores will be constructed with this new design, Jack wants to help existing franchisees update their stores, too. “We are happy to support our franchisees as they make tenant improvements so that every store provides the top-notch customer experience that Gigi’s is known for,” he says.

Learn more about the process of opening your own Gigi’s Cupcakes franchise

As he looks for potential franchisees, Jack looks for individuals who have managed people or run a business before, people who want to make a positive impact on their community and people who are passionate about the Gigi’s Cupcakes brand. He wants to partner with the right people to create positive, intentional growth for Gigi’s.

If you’d like to join Jack Sibley and the Gigi’s family, check out our research pages or request our Franchise Information Report.